 All Internet users have met graphic advertising on websites and textual blocks of commercials on the pages of search results at least once. Contextual advertising in the search engines seems to answer the query therefore demonstration of such advertising is highly task-oriented.
The content of contextual advertising is formed according to the user's interests. Contextual advertising is selective thus it is shown only to those users who have entered a similar search query. The user of a search engine has shown his interest in certain good or service and you offer your help in search by showing your suggestions. It happens so that the user himself makes efforts to find your contextual advertising.
Search and topical contextual advertising of a site
Search contextual advertising is shown on the page of search results of a website or a search engine. The essential condition of demonstration of contextual advertising of this type is presence of the search query in explicit form.
Topical contextual advertising is present on the site pages of Advertising Networks and is displayed if the subject area of advertising corresponds to the user's interests. Topical contextual advertising is an information block which supplements the information on the page and is in the user's attention sphere.
One of the prior spheres of our activity is Internet advertising (contextual and banner) and Internet advertising campaigns. Licensed specialists in Internet advertising with wide experience of carrying out Internet advertising campaigns are at your service.
Nowadays one can single out two undoubted leaders of Internet advertising in the Ukrainian Internet and Runet - Yandex.Direct and Google.Adwords. We fruitfully cooperate with both of them.
Operation principles of contextual advertising
The principle is simple: you just order an advertising campaign by filling in a request. You state your name, e-mail, monthly budget of the campaign, time and geographical targeting and keywords. Our managers will calculate the bill to be paid. We will carry out all other work for you only for 10% of contextual AD budget! Our studio earns only a small percent which is paid by the search engine and does not influence on the sum which enters the account of your advertising campaign.
Advantages of contextual advertising
- You do not have to do anything. Just pay the account and get income because Internet advertising will begin to bring the customers!
- Monthly detailed work reports.
- We will help to select keywords correctly, make the list of minus words, write attractive advertisements and trade for keywords.
- Timely notification which assures the continuity of the displays of your Internet advertising.
- We guarantee high CTR level (click-through rate - the ratio of number of users who clicked of the banner and the number of times the ad was delivered).
TAGS
contextual advertising,
contextual advertising of a site,
search advertising,
topical advertising,
internet advertising,
yandex direct,
google adwords |
contextual advertising
